con·cep·tu·al·i·za·tion

Key to our mission is fostering new ideas and fueling them with the passion necessary to turn them into reality. For an idea to take flight and shine as bright as possible, we have to define all of its strengths and more importantly understand its grand purpose in the Universe.

Ideas are just the beginning.

Superheroes and great ideas have one ultimate thing in common, sweet back stories that always begin with a seemingly insurmountable challenge. At Model Rocket we eat insurmountable challenges for breakfast. When you bring your ideas to us, you can rest assured that your dreams and secret identity are secure in our hands. Regardless, this idea stage begins and ends with your vision and your mission to change the world. Just as every great superhero is part of a super ensemble, every Model Rocket R&D client gets an experienced team to develop that first concept into something amazing.

Services offered at this stage

Before a single line of code is written, we build a conceptual model of the application that works through the main Job to be Done. It is more than a series of wireframes.  It looks and feels like a functioning application, captures the key user interactions and shows how the Job will be done. It also aims to define the design language of the application and ensures alignment between the designers, developers and most importantly you - our client. 

We can help you with:

  • Wireframing and mockups
  • UI/UX design
  • Usability and user experience testing
  • Integration research

Documentation is critical at every stage, but in the beginning it can be the most crucial means of concept refinement, information gathering, and intellectual property (IP) protection. 

Our team can help you with:

  • White papers
  • Request of Comments (RFCs)
  • Technical Specifications
  • Protocol specifications
  • Minimum Viable Product (MVP) Development
  • Grant proposals
  • Intellectual property and patent documentation

No idea exists in a vacuum. The reality is every good idea will have plenty of competition. Before you can beat them, you have to know them, and in fact a perceived foe can become a great partner when understood and appreciated.

Our strategy and marketing team can help you:

  • Generate competitive analysis reports
  • Develop key market differentiation strategies
  • Establish brand presence beyond just simple SEO

Seeking other people's money to build technology products is not as easy at it used to be. The best investors, those you really want in your corner, put serious resources into researching and understanding every financial decision. So it is critical to always have your best foot forward and keep it there to hold the door open.  

Model Rocket has expertise with:

  • Pitch deck development
  • Technical presentations and demonstrations
  • Investor due diligence consultation

Ready to launch?

Bring us your dreams and we will take them into orbit together.